SEO will boost the digital marketing presence of your business.
When you take a look from how the marketing approaches for businesses have evolved, the changes are evident with the rise of the internet. Two decades ago, the go-to advertising methods consisted of billboards and physical advertisements such as newspaper ads. However, we have moved past those times and now that everything has become digital, the main advertising methods have transformed.
Marketing has always been about connecting with a target market and getting them to make a purchase. Now, businesses can connect with customers while they browse through Google. This is an example of digital marketing. Digital marketing combines all of the marketing efforts that utilize an electronic device or the internet. Digital channels such as search engines and social media have emerged as the primary hosts for the advertising of businesses. 23e2 Digital Marketing has adapted to the evolution of marketing by providing digital marketing services including:
You can trust our team to provide you with the best digital marketing services in many locations, including Oshawa. Since 2016, we have served over 1700 businesses, providing them with SEO Optimization services. As a result, our clients have gained more conversions, leads and higher profits for their businesses. If you need digital marketing services, what are you waiting for? Contact 23e2 today!
Here at 23e2 Digital Marketing, we offer a number of SEO services to boost the online marketing presence for our clients. The SEO services that we provide can benefit your business by:
If this is the first time that you are hearing about SEO, it may seem easy and straightforward. However, despite its benefits it can take six months to two years for your business to experience results. The reason why it takes this long is because SEO optimization requires consistent research and attention when it comes to understanding its factors, which frequently change.
Do you want to expand the outreach of your business but don’t know how? Let us introduce you to Search Engine Optimization (SEO). SEO is a digital marketing method that is designed to get your business to appear at the top of the SERP (Search engine results page). You may be wondering, how does it do this? Google ranks web pages based on a variety of factors such as keywords, detail of content and how user-friendly the website is.
Search engines such as Google prioritize generating smooth experiences for its web users. To create the best user experience for those that use Google Search, Google picks out the best websites and displays them as search results. To determine the sites that relate to the search of the user, your search engine will scan many websites at once to get a better understanding of what each site is about. The search engine will also identify if your website is using a number of relevant keywords along with high-detailed content. For example, let’s say you want to write an article about how to set up a computer. To maximize the web visibility of your article, you should use a keyphrase such as “set up a computer”. This will allow your website to appear at the top of the Google SERP. If your article contains strong keywords and has detailed content about the searched subject, then your website’s article has a strong likelihood of appearing in the top rankings of the SERP.
SEO contains many benefits as it is low-cost, can boost your local web traffic, can boost the reputation of your business and it is easy to track over the long term.
When conducting SEO Optimization for our client businesses, we key in on a couple of steps. These steps include: