Google Ads credits for SMBs

Google will be supporting small and medium-sized businesses globally to keep up with their online presence by giving out $340 million in ad credit worldwide. The credits can be used towards future ad spend until the end of 2020. Any unused portion of the credit after Dec31st 2020 will expire and be removed from your account. 

Who is eligible?

You are eligible for this credit if you have an active Google Ads account with ad spend in ten out of twelve months of 2019, and in January and/or February of 2020. This ad credit will not be applied to any past or current bill. You will be able to use it across Google Ads platform and all campaign types until the end of 2020. 

Credit amount?

Google hasn’t given out specific numbers of how much credit each account is eligible for. The amount each customer will receive varies based on your past Google Ads spend history as well as countries and currency. 


Eligible accounts will be notified starting from late May and will see the ad credit in the account.

As a Google Partner, we are glad to offer any customers who are new to Google Ads with $150 in ad credit to help our local community during this pandemic. If you need any advice on your current campaign or would like to start advertising on Google, feel free to contact us for a no-obligation consultation.