Google Business View is a technology featured in Google Maps that provides panoramic view of a business in the world. It started as Google Street View that provides panoramic views from positions along streets in the world.
It was first launched in 2007 in cities in the United States and has now expanded worldwide and inside of businesses as well. In 2010, indoor views of businesses started to become available. Businesses such as shops, restaurants and other premises can pay a photographer to take panoramic images of the interior of their premises which are then included in Street View.
Google Business View shows customers a 360 degree virtual tour of your business in Google, Google Maps and Google+. In order to ensure the quality and effort, Google has trained photographers to capture multiple 360 degree panoramic photo shots of a business to create an interactive tour that can be viewed 24-7 and featured on Google from anywhere in the world. The blue areas from the above map show Google Street View Coverage as of 2016.
Google Business View is a new way of affordable and effective marketing that is designed to make your business stand out from the competition and improve your Google listing.
Your Google Business View will not only available on Google but also can be incorporated into your own website to engage your clients right on the spot.
Studies have shown that consumers use mapping products 44% of the time when searching for businesses and 41 % of these places searches result in an on-site visit which in turn generates income. Google listings that are with photos and a virtual tour are twice as likely to generate consumers interest.
Because of the fact that Google is the biggest search engine, your Google business listing is a very valuable asset of your company. Improving your presence with Street View content becomes very important. When prospective clients search you on Google Maps, make sure that your listing is as appealing as your business itself.